Leaseplan
AA Salary Sacrifice
Role: Motion Designer
LeasePlan offers a Salary Sacrifice scheme to organisations across the UK and required a co-branded explainer video tailored specifically for The AA. The aim of the video was to clearly explain how the scheme works and help employees understand the benefits.
Working from an existing LeasePlan explainer and a storyboard developed by the Head of Motion, I handled the animation — adapting the piece to integrate The AA's latest campaign imagery and branding. The focus was on maintaining brand clarity across both organisations while ensuring the video felt relevant and recognisable to the AA's employees.