Leaseplan
AA Salary Sacrifice
Role: Motion Designer
LeasePlan offers a Salary Sacrifice scheme to organisations across the UK and required a co-branded explainer video tailored specifically for The AA. The aim of the video was to clearly explain how the scheme works and help employees understand the benefits.
The content was adapted from an existing LeasePlan explainer, with a strong focus on maintaining brand clarity while integrating The AA’s latest campaign imagery. This ensured the video felt relevant and recognisable to The AA’s employees, while remaining consistent with LeasePlan’s tone and messaging.